Top Performing Posts, Gross, Net, and Fees
How to read the Top performing posts table, what gross vs net means, and how creators should interpret sales counts and fee impact across priced posts.
Where you see this in the app
This page documents the Top performing posts table on Settings -> Creator.
The table columns are:
| Column | What it shows |
|---|---|
Post | The offer title, with place context when present |
Sales | Count of successful sales tied to that post |
Gross | Total revenue before fees |
Net | Revenue remaining after platform and co-seller fees |
Sales, gross, and net
These columns answer different questions.
| Column | Practical interpretation |
|---|---|
Sales | How many purchases happened |
Gross | How much money came in |
Net | How much remained for the creator after fee deductions |
A post with many sales is not automatically the best earner if fees or low pricing compress the final net result.
How fees affect net
Net is the value left after the fee stack for that post.
From the creator’s point of view, that includes:
- platform fees,
- co-seller or referral-share deductions when they apply.
So Gross tells you demand volume, while Net tells you retained earnings.
Place name and post link context
The Post column also gives context beyond the title.
If a place name appears under the post title, that means the priced offer is linked to a place-aware context rather than being a purely remote or generic offer.
The post title is also the navigation link back to that post, making the table a launch point for deeper review.
How creators should use the table
The intended use is:
- identify which posts convert repeatedly,
- compare demand (
Sales) to retained value (Net), - inspect the linked post if you need to adjust price, framing, or follow-up strategy.
This table is a ranking tool, not just a ledger.
Related docs
See it in action
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Creator Dashboard Buyer Purchase History
How to read the Your recent purchases section on the creator dashboard and what hosted-by, on-demand, and purchase-status rows tell the user.
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How the creator dashboard moderation toggles affect reply visibility and mention approval, and when creators should leave those controls on or off.